Zhao Ming – the CEO of Honor attended an exclusive interview after the Magic 7 series launch event. During the interrogation, a reporter asked if the company sees any biggest competitor in the fierce flagship smartphone competition. “Is it Mate 70?”

Ming replied that Huawei Mate 70 feels like the strongest rival at present. The executive said he doesn’t doubt the respective phone’s potential to rule the market.

He added that Honor is still growing and it wouldn’t be right to talk about rivals this early. The company only aims to develop better devices and the rest of the decision is in consumers’ hands.

“Huawei Mate 70 is the strongest competitor of all brands, there is no doubt about that. …we’re still growing and it is too early to talk about competitors. We must do our best and let consumers recognize our products.” – Zhao Ming.

The Honor CEO implied that the Huawei Mate 70 could be the toughest competitor in the market. The flagship series will enter the real world by next month.

Huawei Mate 70 is the strongest competitor of all brands: Honor CEO (Image Credits: MyDrivers)

Zhao mentioned that Honor has been working hard for the past few years to prove itself. Yet, it still sees certain doubts on R&D capabilities and the ability to innovate. The question “Can we develop better after being separated from Huawei” persists.

The CEO meant that Honor had to take major steps and implement new changes in terms of innovation. The company has introduced many useful solutions for its devices. For instance, the Qinghai Lake battery, Eagle Eye camera, and more.

“We relied on products and hard work. In this process, I think it is more important for Honor to be the best version of itself.” – said Zhao Ming.

Mate 70 Series

Huawei will launch four models with the Mate 70 series: Standard, Pro, Pro+, and RS Ultimate Design. The lineup will bring major upgrades and could be the first to equip a new Kirin 5nm chip as well as HarmonyOS NEXT software system.

Other changes will be visible as enhanced photography experience, faster touch responses, improved video recording, as well as an upgraded fingerprint unlock solution.

Huawei Mate 70 might feature a side ultrasonic fingerprint scanner

(Source)

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A new report by RUNTO Technology reveals the growth of the Chinese wearable market in Q3 2024. It listed the top five rankers and their progress in this report.

Inputs highlight that Huawei has topped the Chinese wearable market in Q3 2024. The company achieved 30.9% of the market share, 10% more than Apple.

The tech giant sold around 2.083 million units in the first three quarters of this year. The figure has ultimately increased the company’s year-on-year sales revenue by 23.5% and made it sit at the top of the Chinese smartwatch market.

Huawei has unveiled dynamic wearables this year alongside new color variants. Watch GT 5 series is the latest example and comes with the all-new TruSense system.

It is also the first to feature the HarmonyOS 5.0 software and smarter functionalities than its predecessors. These points helped the respective wearable models to grab consumers’ attention and support in the Chinese smartwatch market.

Q3 2024 Chinese wearable market report (Image Credits: MyDrivers)

Other competitors

Apple ranked second with 20.9% of the market share. But it has fallen by 29.4% YoY in online sales. Xiaomi grabbed the third position with a huge annual growth rate of 108.3%. It owns 10.3% of the Chinese wearable market in Q3 2024.

Honor and Vivo appear in the fourth and fifth places respectively. The former holds a 3.2% market share whereas the latter has a 2.2% market share. Vivo has progressed by 207.9% YoY in smartwatch sales in the third quarter of this year.

Note that most of the sales have been made on the traditional e-commerce channels. In Q3 2024, the Chinese wearable market shipped 30.181 million units (an increase of 22.6% YoY) and earned a sales revenue of 17.34 billion yuan (a hike of 2.5% YoY).

The shipment figure is expected to increase up to 43 million units by the end of this year.

Huawei Watch GT 5 Series (Image Credits: Huawei/X)

(source)

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DigitalChatStation has shared the hands-on images of the Honor Magic 7 Pro before its official unveiling. Even though the tipster removed the leak after some time, we managed to get our hands on the pictures. Let’s check them out.

The latest pictures show a quad-curved screen on the front part for better visuals. Magic 7 Pro also has a pill-shaped cutout with two lenses. One of them will act as a selfie shooter while the other one will support 3D face recognition capability.

Magic 7 Pro shows a thin chin at the bottom and smooth edges all around. The front face will likely provide a silky touch-feel with an improved viewing experience.

Speaking of the back part, the rear side shows a huge camera bump with a circular camera ring housed in a rounded square shape. The camera has four lens openings and a flash on the top. The “MATRIX” branding is placed horizontally in the middle.

Honor Magic 7 Pro hands-on images (Image Credits: DigitalChatStation/Weibo)

The camera setup reflects the AI-powered Eagle Eye imaging integration. Honor has already confirmed the new technology with high-end features and shooting modes.

The top-right lens appears to be a periscope, while the below two lenses reflect the primary shooter and ultrawide-angle. Back panel of the device shows a matte finish at the bottom but a slight shine at the top section.

Honor showed the Magic 7 device during the Snapdragon 8 Elite launch event. Although the hands-on image gives a more clear look at the phone. To know the key parameters of the Magic 7 series, wait till tomorrow’s release conference.

Honor Magic 7 Pro live images (Image Credits: DigitalChatStation/Weibo)

(source)

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The Chinese smartphone market report by Canalys shows that Huawei has sold 10.8 million units in Q3 2024. It obtained the second spot with a 16% market share.

Last year (same period), the company shipped 8.7 million smartphone units, capturing 13% of the market share. This time, Huawei earned a hike of 2.1 million units.

These achievements ultimately raised the company’s annual growth rate by 24%. According to the report, Huawei’s overall progress has been driven mainly by an active channel strategy to support its newly launched flagship products.

Canalys further notes that the world’s first triple foldable – Mate XT has also contributed to the company’s smartphone sales revenue. The tri-fold resulted in huge excitement among consumers for the upcoming Mate 70 lineup.

One of the Canalys Research Analysts – Lucas Zhong says:

“Huawei’s Mate XT Ultimate, released in September, sparked discussions about tri-fold, driving attention to its coming Mate series.”

Lucas adds that Huawei, Honor, and other Chinese tech makers have now entered the AI phase with smarter features. These additions aim to enhance user experiences.

Q3 2024 Chinese smartphone market report (Image Credits: Canalys)

Apart from Huawei, vivo remains at the top with a shipment of 13 million units. Honor ranked third and sold 10.3 million phones but declined from the last year’s figure. Xiaomi is in fourth place and sold 10.2 million units, achieving a 15% market share.

Apple is standing in fifth position with 10 million unit shipments and has obtained 14% of the market share. But the annual progress dropped by 6%. Good news is iPhone 16 series is performing well in the Chinese market despite AI-less features.

The overall Chinese smartphone market in Q3 2024 has sold 69.1 million units, an increase of 4% YoY. The respective sector is in its most active period of the year and may show new increments in the next quarter of 2024.

Q3 2024 Chinese smartphone market report (Image Credits: Canalys)

[Source]

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The tech giant continues to tease its next smartphone lineup before the official unveiling. Today, Honor shared two new posters hyping the AI Eagle Eye camera for the Magic 7 series. One of these teasers‘ caption reads:

“AI light-controlling engine breaks the boundaries of optics. The #HonorMagic7# series Eagle Eye camera has been fully upgraded. No matter whether it is moving or still, near or far, every picture can be a blockbuster. You can master the SLR-level imaging experience. Stay tuned on October 30!”

Honor Magic 7 series to bring AI Eagle Eye camera for SLR-like shots (Image Credits: Honor/Weibo)

Before we proceed with the new capability, let’s understand what is eagle eye camera.

Eagle Eye camera is Honor’s lens solution for its flagship devices. From the name, the technology reacts as a real eagle’s eye and captures an object instantly, regardless of its motion state. It remains focused on the subject until the capturing is done.

This camera tech relies upon a millisecond-level capture algorithm that can snap out the moments irrespective of speed and distance. As of now, the company has upgraded this camera solution with the goodness of AI and rich photography tools.

Magic 7 series will feature the new AI eagle eye camera technology with dynamic imaging capabilities. These additions will offer a more fascinating experience to users.

Zhao Ming – the CEO of Honor Devices says that the new AI eagle eye lens can deliver a rapid and constant photography experience to users, just like an SLR lens.

Meanwhile, a new portrait mode powered by Yagu will ensure more filters and shooting styles than the previous-gen handsets. It smartly adjusts the light and shadow for images so that you can get beautiful shots always.

Honor Magic 7 Series (Image Credits: Honor/Weibo)

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Counterpoint released the Q3 2024 Chinese smartphone listing today with an increment of 2.3% YoY. The top 3 rankers in this report are Vivo, Huawei, and Xiaomi.

Huawei ranked second in the Q3 2024 Chinese smartphone report, thanks to the Pura 70 and Mate 60 series. Counterpoint notes that the company has a strong foothold in the market. With constant determination, the firm achieved 30% YoY growth.

The report further states that the Pura 70 and Mate 60 series eventually contributed the most to Huawei’s sales this time. Launched last year, the Mate 60 Pro is still an in-demand product among consumers for its amazing features.

Pura 70 series on the flip side, is a major attraction point in the market. Its trendy design, camera capabilities, AI features, the Kirin 9010 5G chip, and satellite functions have boosted its shipment to 6.5 million units in just six months.

The popularity of both the lineups reflects Huawei’s strong presence in the Chinese premium smartphone segment. The company holds 16.4% of the market share and sits at the second position with an increase of 29.7% in the annual growth rate.

As per a previous report, Pura 70 and Mate 60 series also helped Huawei to outpace Apple in the Chinese smartphone market for the third quarter of this year.

Q3 2024 Chinese smartphone market ranking report (Image Credits: Counterpoint)

Huawei even reduced prices of the Pura 70 and Mate 60 series following the Mate 70 series launch preparations. The devices are available at a low cost under the Double 11 sale event as well as the VMall.

Other Rankers

Speaking of other rankers, Vivo is currently leading in the Chinese market with a 10.1% YoY growth and 19.2% market share. Xiaomi took the third spot with a progress rate of 13.4%. The credit goes to the Redmi K series and Mi smartphones.

Honor and OPPO grabbed fourth and fifth positions respectively with a significant downfall. Meanwhile, Apple is standing in the sixth spot with a 2.6% decline in growth rate. Although the company is expected to rise soon in the Chinese market.

Counterpoint adds that more than 70% of the iPhone 16 series sales came from the Pro and Pro Max models, as of October 8. This trend could lead to a boost in the company’s revenue in the time ahead.

[Source]

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IDC recently released the Q3 2024 Chinese smartphone market report. It’s an analysis of how tech vendors performed in sales for the third quarter of this year.

Speaking of the top three rankers of the market in Q3, Vivo grabbed first place whereas the iPhone maker and Huawei ranked second and third respectively.

Apple has been edged out from the top 5 Chinese phone listing last time. But somehow, it has entered the space again. That could be due to the iPhone 16 series glowtime. Despite a comeback, the company faced a 0.3% decline in sales.

Huawei on the flip side, continued to roar in smartphone sales and surpass Apple in China. The company occupies 15.3% of the market share while its shipment progress has increased by 42.%. It is ahead of Apple sales in the third quarter, this year.

Regardless of a spot ahead, Apple is suffering in the Chinese smartphone market. Why so? Well, here are the reasons that summarize the fall of the iPhone maker.

1. Huawei Pura 70 series: A creative invention!

The flagship lineup launched in April this year. The name itself created a huge buzz among consumers as they were expecting the “P-70”. Another amazing part is the camera design. Unlike the P60, the Pura 70 adopted a new triangular lens framework.

Retractable lens of Pura 70 Ultra gives a Pro photographer-like feel to users. Also, the satellite image-sending capability increased the excitement of the Pura 70 series to a whole new level.

• Huawei Pura 70 series shipments crossed 6.5 million units

Although the years-ago design of the iPhone continues without any major changes. iPhone 16 appears as an exception with some sweet color options.

Huawei Pura 70 Ultra (Image Credits: Huawei)

2. Mate 60 series, still in demand

Huawei Mate 60 series was launched last year but still has the same craze as at the release time. The Pro variant continues to rule the Chinese smartphone market for its significant features, Kirin 9000s chipset, and satellite calling capability.

3. China is supporting Huawei

Of course, the home ground is now having back of Huawei. Many Chinese firms prohibited the use of iPhones on the premises, following government norms. The aim is to use the least U.S. products as they continue to impose strict sanctions on the country.

Apart from Huawei, other competitors like Honor, Xiaomi, and Vivo are trying to stop Apple from gaining a foothold in the Chinese smartphone ground.

These reasons are probably affecting Apple iPhone’s sales in China. It’s not like Apple isn’t doing good. Many Chinese consumers still prefer iPhones rather than any other handset. Yet, the company has to make more effort to achieve success in China.

Standard Apple iPhone 16 (Image Credits: Apple)

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As per the rankings, Huawei took first place in the Q3 2024 Chinese foldable market race. It obtained 41.0% of the market share with a better annual growth rate.

The company secured the top position following the fruitful success of the Mate XT tri-fold. Huawei launched its new creation last month with three folding screens. It bears a Z form factor and uses a dual-hinge technology to maintain durability.

IDC report states that Huawei’s tri-fold opened a new track in the foldable game. Many tech vendors are now busy readying their tri-folding handset as the champion Mate XT leads in the market. We may witness more such creations in the future.

“…the launch of the world’s first tri-foldable phone is expected to further drive the foldable market development.” – said IDC.

Apart from Huawei, the report highlights seven top rankers of the Q3 2024 Chinese folding phone sector. Honor follows its parent firm at the second spot with a 21.9% market share. It has achieved second place in horizontal foldable devices while the third position in the clamshell product market.

Q3 2024 Chinese foldable market report (Image Credits: IDC)

Xiaomi ranked third in the Chinese foldable market. This is the first time after Q2 2021 that the MIX Fold maker entered the top three foldable rankers list. It achieved a market share of 17.2% following the success of the new MIX Fold.

Samsung captured 7.7% of the market share whereas, Vivo is in fifth place, ranking third in the horizontal foldable market. OPPO, Lenovo, and ZTE secured the sixth, seventh, and eighth positions respectively in the Q3 2024 Chinese foldable market.

IDC also mentioned that the Chinese foldable market shipped around 2.23 million units in the third quarter of 2024. The year-on-year growth is better but has slowed down significantly, compared to the previous eight quarters.

The research firm notes that foldable phones still have room for changes as well as improvements. The price and experience of the product don’t meet everyone’s needs like a regular phone. Hence, tech makers have to make more innovative folding devices.

Q3 2024 Chinese foldable market report (Image Credits: IDC)

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The company has once again teased the Honor Magic 7 series, but this time with a new characteristic: AI natural light defocus eye protection screen. It’s a new solution that ensures the visuals remain clear at all times without stressing the eyes.

AI defocus eye protection technology debuted at the MWC 2024 event. It uses a defocused smart display panel which remains conducive to eye health.

From the name, the latest display solution runs on AI algorithms. It boosts and stimulates light using six factors: fluctuation, brightness, rhythm, color, stroboscopic, and spectrum. Thus, it unlocks a circularly polarized light PWM dimming

Honor has shared the new teaser regarding the AI defocus eye protection tech for the Magic 7 series. The teaser shows a giant display panel and the caption reads:

“The more AI, the better it understands you!
From morning to night, from dark to light, all-round eye protection. The #HonorMagic7# series is the first to be equipped with the industry’s only global all-weather AI natural light oasis eye protection screen. Eight major technologies define new standards for eye protection. On October 30, we will reveal the secrets for you!”

Honor to introduce AI defocus eye protection screen with Magic 7 series (Image Credits: Honor/Weibo)

Further inputs reveal the new tech has 4320Hz ultra-high frequency PWM dimming, natural light-like eye protection, natural colors, and hardware-level low blue light. It auto-adjusts screen brightness, color temperature, and contrast, in real-time.

Since it’s AI, it identifies your surroundings and adjusts the screen light accordingly. It also learns your sleeping habits and turns the brightness for better sleep quality.

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IDC report shows that Huawei surpassed Apple in the Chinese smartphone sales ranking for Q3 2024. The analysis also counts some other tech giants with their progress and falls in the Chinese consumer market for the third quarter of this year.

Apple and Huawei made their way into the top five rankers list. The former grabbed second spot whereas the latter ranked third. Despite a rank ahead, Apple’s yearly iPhone sales dropped to 0.3%, achieving 15.6% of the market share in Q3 2023.

Huawei achieved third place in Q3 2024 with a market share of 15.3%. It’s just 0.3% less than that of Apple and increased by 4.3% from the last year (same period).

Regarding progress, the company excelled in the Q3 2024 Chinese phone sales ranking with 42.0% YoY. It’s the largest figure among all the top 5 rankers. This is the fourth consecutive quarter that Huawei continued to progress with double-digit sales.

Huawei’s growth over Apple is the result of booming sales of the Mate 60 and Pura 70 series. Both flagship lineups have been shining like stars in the Chinese smartphone market since their launch. You can check Pura 70 shipment details HERE.

Q3 2024 Chinese smartphone sales report (Image Credits: IDC)

On the flip side, the Chinese authorities and firms constantly prohibited the use of iPhones in the country. This step affected the sales of the iPhone in the market.

Apple unveiled iPhone 16 models in September but the shine of this series also faded, following Huawei’s tri-fold phone. It looks like the Chinese OEM continues creating problems for the iPhone maker in every possible way it can.

Speaking of other rankers, Vivo caught the first place with 18.6% market share and 21.5% YoY growth. Xiaomi is in fourth place with a 14.8% market share and 12.8% YoY progress. Honor is last with 14.6% shares but a lag of 22.5% YoY annual growth.

Together, these rankers boosted Chinese smartphone shipments by 3.2% YoY (68.8 million units in the third quarter of this year). Arthur Guo, the senior research analyst at IDC China says:

“A significant wave of device upgrades is propelling the sustained recovery of the Chinese smartphone market. Despite ongoing challenges, consumers are highly motivated to purchase new smartphones after three years of pent-up demand.”

Q3 2024 Chinese smartphone sales report (Image Credits: IDC)

|| Source – IDC ||

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